After pictures of actors Mahima Chaudhry and Sanjay Mishra dressed as bride and groom went viral this week, there was a lot of fervent speculation on social media about a covert wedding.
Fans and entertainment websites assumed that the couple had married in a secret ceremony after the photos, which showed them exchanging garlands and dressed in full wedding regalia, swiftly went viral online.
But as the excitement increased, the reality behind the viral images quickly emerged, and it’s very different from what fans had anticipated.
The highly talked-about images were taken during a promotional shoot for their next movie, Durlabh Prasad Ki Doosri Shadi, rather than as actual wedding photos.
Mahima Chaudhry and Sanjay Mishra wedding photos went viral, but here’s the truth, it was all for their upcoming film Durlabh Prasad Ki Doosri Shadi!
Mahima Chaudhry And Sanjay Mishra Wedding Photos: What Really Happened
The wedding-themed pictures were taken during the promotional campaign for the film, which stars Mahima and Sanjay in leading roles.
The marketing team had planned a creative reveal featuring the actors in traditional wedding outfits to build intrigue around the movie’s unique storyline.
The idea worked — within hours, the internet was flooded with congratulatory messages, memes, and fan theories.
Soon after, it was confirmed that Mahima and Sanjay are not married in real life. The entire buzz was a part of an elaborate publicity stunt meant to introduce the quirky premise of their new film.
About the Film
Durlabh Prasad Ki Doosri Shadi is a lighthearted comedy-drama centered around an elderly man whose family tries to get him remarried, setting off a series of emotional and hilarious events.
The film promises to blend heartwarming emotions with situational humor — a tone that fits perfectly with Sanjay Mishra’s signature comic timing and Mahima Chaudhry’s charm.
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The film’s promotional tagline, “Dulhan mil gayi hai, ab tayyar ho jaiye, kyunki baraat nikalne wali hai,” was designed to spark curiosity and make audiences wonder if the on-screen wedding was actually real.
Clearly, it worked — because the buzz reached millions before the clarification even came out.
Clearing the Air
For fans wondering about their personal lives, Mahima Chaudhry was previously married to architect Bobby Mukherji in 2006, and the two share a daughter.
They separated in 2013. Sanjay Mishra, on the other hand, is happily married to Kiran Mishra, his second wife.
Neither had any plans of getting married again, and both were amused by the online frenzy that followed the viral pictures.
Mahima reportedly laughed off the rumors, calling them “creative marketing done right,” while Sanjay Mishra jokingly said that he had never been “congratulated this much for a fake wedding.”
Marketing Genius
This campaign is a prime example of ingenious movie promotion in a time when social media buzz drives visibility.
The images were convincing enough to deceive both media portals and fans, demonstrating that storytelling nowadays starts long before a movie is released.
Before its release, Durlabh Prasad Ki Doosri Shadi already had an advantage thanks to the buzz. Fans are thrilled to see Mahima and Sanjay together on screen in what looks to be a heartfelt yet humorous look at second chances in life because of their well-known versatility.
Mahima Chaudhry And Sanjay Mishra Wedding Photos: Last Word
Although Mahima Chaudhry and Sanjay Mishra are not married, their widely shared “wedding” definitely got people talking. What began as a straightforward marketing ploy has evolved into one of Bollywood’s most hilarious viral events of the year.
As the movie is about to be released, viewers can anticipate an emotional, humorous, and thought-provoking tale that demonstrates once more how Bollywood masterfully transforms hype into box office success.
Lead Image: Viral Bhayani
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