12th Fail OTT: Emerges As Hotstar's Most-Watched Film of 2023!

Image:VVC Films January 5, 2024 By Rohan Gaikwad

In 2023, "12th Fail," directed by Bollywood filmmaker Vidhu Vinod Chopra, gained cult status for its inspiring narrative.

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The film features Vikrant Massey as Manoj Kumar Sharma, narrating his journey from a "12th fail" to an IPS officer.

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Despite limited initial promotion, the movie achieved significant success at the Box Office, earning ₹66.5 crore worldwide in just 52 days on around 600 screens.

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The theatrical response in India was modest, but the film's true breakthrough came with its release on Disney+ Hotstar on December 29.

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Positive word-of-mouth and the accessibility of the OTT platform propelled "12th Fail" to become the most-watched film of 2023 on Disney+ Hotstar within just three days.

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This achievement is noteworthy considering Hotstar's status as India's largest OTT platform.

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